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Product Overview

The PERCENT's SocialInsight utilizes the advanced big data and artificial intelligence technology, integrates multi-source information of international mainstream social media, and conducts in-depth insight and multi-dimensional analysis focusing on key network targets and hot topics. It supports the functions of web influence calculation, opinion tendency judgment, behavior rule discovery, relationship network construction, trajectory spatio-temporal correlation, image and video retrieval, etc., helping the relevant institutions find network hotspots in massive social media data in first time, track key targets, know their latest trends, identify risks and give early warning.

Application Scenario

It analyzes the topics related to social hot events, integrates multi-platform media information, mines the source of events, follows the trend of topics, identifies hot accounts and important speeches under the topics, and timely warns against related events and risks through comparative analysis and dynamic monitoring.

It makes analyses and insights into the accounts of great concern by relevant institutions in social media, learns about their related accounts, topic posts, comments, pictures and locations, and digs their online and offline behaviors, opinions, relationship networks, etc., so as to assist in decision judgment.

Hot topic analysis
Key target analysis

It analyzes the topics related to social hot events, integrates multi-platform media information, mines the source of events, follows the trend of topics, identifies hot accounts and important speeches under the topics, and timely warns against related events and risks through comparative analysis and dynamic monitoring.

It makes analyses and insights into the accounts of great concern by relevant institutions in social media, learns about their related accounts, topic posts, comments, pictures and locations, and digs their online and offline behaviors, opinions, relationship networks, etc., so as to assist in decision judgment.

Product Advantages

Security and availability

The system supports localized deployment and cloud service mode, provides tenant management, function and data permission management, and supports the integration and service invocation of third-party systems.

Flexible early warning mechanism

Based on time, place, media channels, etc., it can configure the monitoring information in a flexible manner to realize real-time warning of key topics and accounts, with respect to behaviors such as posting, information changes and abnormal trends under accounts, topics and posts.

Comprehensive artificial intelligence analysis engine

Based on the multilingual semantic analysis and image recognition technology, it realizes the functions such as sentiment analysis, topic classification, entity recognition, face recognition and image search, helping customers quickly and accurately extract key information and mine important clues from mass data.

Multi-source data processing and fusion capabilities

It covers mainstream social media at home and abroad, collects multi-source heterogeneous data such as accounts, posts, comments, pictures, locations and relationships in a one-stop manner, and performs rapid data fusion and correlation analysis based on big data platform and dynamic knowledge graph.

Security and availability

The system supports localized deployment and cloud service mode, provides tenant management, function and data permission management, and supports the integration and service invocation of third-party systems.

Flexible early warning mechanism

Based on time, place, media channels, etc., it can configure the monitoring information in a flexible manner to realize real-time warning of key topics and accounts, with respect to behaviors such as posting, information changes and abnormal trends under accounts, topics and posts.

Comprehensive artificial intelligence analysis engine

Based on the multilingual semantic analysis and image recognition technology, it realizes the functions such as sentiment analysis, topic classification, entity recognition, face recognition and image search, helping customers quickly and accurately extract key information and mine important clues from mass data.

Multi-source data processing and fusion capabilities

It covers mainstream social media at home and abroad, collects multi-source heterogeneous data such as accounts, posts, comments, pictures, locations and relationships in a one-stop manner, and performs rapid data fusion and correlation analysis based on big data platform and dynamic knowledge graph.

Security and availability

The system supports localized deployment and cloud service mode, provides tenant management, function and data permission management, and supports the integration and service invocation of third-party systems.

Flexible early warning mechanism

Based on time, place, media channels, etc., it can configure the monitoring information in a flexible manner to realize real-time warning of key topics and accounts, with respect to behaviors such as posting, information changes and abnormal trends under accounts, topics and posts.

Comprehensive artificial intelligence analysis engine

Based on the multilingual semantic analysis and image recognition technology, it realizes the functions such as sentiment analysis, topic classification, entity recognition, face recognition and image search, helping customers quickly and accurately extract key information and mine important clues from mass data.

Multi-source data processing and fusion capabilities

It covers mainstream social media at home and abroad, collects multi-source heterogeneous data such as accounts, posts, comments, pictures, locations and relationships in a one-stop manner, and performs rapid data fusion and correlation analysis based on big data platform and dynamic knowledge graph.

Product Functions

Overall situation

According to the key accounts and topics of concern, it makes multi-dimensional analysis and presentation of the overall situation, including behavior trends, topic distribution, hot topics, most influential accounts, sentiment distribution, etc., and supports one-click generation of various visual analysis reports to help customers obtain macro information in a timely and comprehensive manner.

Intelligent search

In combination with semantic recognition, face recognition and other technologies, it supports searching and filtering from perspectives of social accounts, content keywords, topic type, posting time, geographical location, face characteristics, etc., and helps the relevant institutions quickly find the related social media information.

Event insight

It supports multi-dimensional analysis of hot topics and events involving government agencies, including the website popularity of the topic, opinion leaders, subject classification, sentiment orientation, online comments, hot photos, etc., and it can trace the source of events from time and space to realize the timely discovery and early warning of potential risks.

Target insight

It supports comprehensive insight on key accounts, including basis files, index analysis, behavior analysis, content analysis, opinion  analysis, geographical location, relationship network, etc., creates accurate portraits of key accounts on social media, and grasps their speech tendency and behavior trends in time.

Product Functions

Overall situation

According to the key accounts and topics of concern, it makes multi-dimensional analysis and presentation of the overall situation, including behavior trends, topic distribution, hot topics, most influential accounts, sentiment distribution, etc., and supports one-click generation of various visual analysis reports to help customers obtain macro information in a timely and comprehensive manner.

Intelligent search

In combination with semantic recognition, face recognition and other technologies, it supports searching and filtering from perspectives of social accounts, content keywords, topic type, posting time, geographical location, face characteristics, etc., and helps the relevant institutions quickly find the related social media information.

Event insight

It supports multi-dimensional analysis of hot topics and events involving government agencies, including the website popularity of the topic, opinion leaders, subject classification, sentiment orientation, online comments, hot photos, etc., and it can trace the source of events from time and space to realize the timely discovery and early warning of potential risks.

Target insight

It supports comprehensive insight on key accounts, including basis files, index analysis, behavior analysis, content analysis, opinion  analysis, geographical location, relationship network, etc., creates accurate portraits of key accounts on social media, and grasps their speech tendency and behavior trends in time.

Product Functions

Overall situation

According to the key accounts and topics of concern, it makes multi-dimensional analysis and presentation of the overall situation, including behavior trends, topic distribution, hot topics, most influential accounts, sentiment distribution, etc., and supports one-click generation of various visual analysis reports to help customers obtain macro information in a timely and comprehensive manner.

Intelligent search

In combination with semantic recognition, face recognition and other technologies, it supports searching and filtering from perspectives of social accounts, content keywords, topic type, posting time, geographical location, face characteristics, etc., and helps the relevant institutions quickly find the related social media information.

Event insight

It supports multi-dimensional analysis of hot topics and events involving government agencies, including the website popularity of the topic, opinion leaders, subject classification, sentiment orientation, online comments, hot photos, etc., and it can trace the source of events from time and space to realize the timely discovery and early warning of potential risks.

Target insight

It supports comprehensive insight on key accounts, including basis files, index analysis, behavior analysis, content analysis, opinion  analysis, geographical location, relationship network, etc., creates accurate portraits of key accounts on social media, and grasps their speech tendency and behavior trends in time.

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