As the new generations of information technologies such as big data and artificial intelligence are widely used, the retail FMCG industry is in urgent need of digital transformation. PERCENT Technology builds global solutions for retail based on data intelligence, improves retail efficiency and experience, and drives business growth through business processes such as building data middle platforms and operation centers for brand owners, helping enterprises reshape customer marketing, channel sales, commodity supply chains, and sales and operations planning. By promoting customer digital construction, channel digital construction, and supply chain digital construction, it helps brand owners realize the digital reconstruction of people, goods, and markets, deeply promote the integration of all the online and offline channels and supply chains, and ultimately promote the operating effectiveness and organizational effectiveness of enterprises.
Based on PERCENT Technology's data middle platform product system, provides one-stop middle platform solutions, helps clients integrate enterprise ERP, membership, e-commerce, and other business system data, and gets through to data of consumers scattered in WeChat official accounts, applets, APPs, and stores, to form a unified user system, interconnect the data of product marketing, online and offline channels, upstream and downstream of supply chains, etc., and realize the full-lifecycle management of data access, data governance, data modeling, and data services, so as to turn data to assets and assets to businesses. It provides data foundation and data services for retail enterprises' data operation, user operation, intelligent supply chain, store location selection, marketing interaction, and other businesses, and helps retail FMCG enterprises complete digital transformations of high quality.